Promedica24: Our Year in Review

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Hi, I’m Gary Derbyshire, regional manager of Promedica24 in North Yorkshire and Lancashire.

I thought it important to put together a review of our year so that I could share a bit more insight into what goes on behind the scenes here. Interestingly too, I’ll show you the difference our work has made to customers and the wider community throughout 2019.

Here’s what we’ve been up to during the last twelve months…

The business side of things

Following our expansion into North Yorkshire some 12 months ago and other supporting activities which I’ll discuss later, we’ve managed to double the number of clients we help in that time – something I am very proud of.

This has been possible thanks to our dogged determination to spread the word about live-in care at home. More and more people are now familiar with live-in care and aware that it’s an option open to anyone. No more is it unaffordable for most families.

This increase in customer knowledge has led to more enquiries about our specific service rather than enquiries that are made to simply find out more about live-in care.

It’s safe to say that we’re pleased with the impact we’re starting to have just three years into our business.

We’ve set up strategic partnerships

Collaborations mean better outcomes for clients. Some of the partnerships we’ve managed to put in place this year are:

  • Millercare – the largest mobility aids retailer in Lancashire
  • SOLLA (The Society of Later Life Advisers) representatives
  • Progress Housing Group – offering telecare solutions

We’re also in the process of putting in place arrangements with other care groups, details of which we will release soon.

Working with such like-minded organisations allows us to offer a ‘one-stop shop’ of care related services to better support families by giving them access to the information, products and services that they need.

We do a lot in the community too…

Personally, I’m a Dementia Action Alliance member – part of a number of alliances in Lancashire, such as Fylde Dementia Hub and Bay Dementia Hub. Being part of these groups allows me to not only support the work they do but it gives me access to greater knowledge which subsequently improves our service and the type of services we can provide – such as extended live-in care for those living with dementia.

I also get involved in a lot of voluntary work. Through the Council for Voluntary Service (CVS), I help people navigate daily life which could mean any kind of assistance from routine hospital check-ups to visiting their spouse’s grave.

I volunteer in the Defying Dementia charity shop in Lancaster and I’m a ‘dementia champion’ providing dementia friend sessions to the community.

I’ve spent 12 months as a ‘telephone friend’ for The Silver Line and as a business we’re a charity partner for Dementia Forward in North Yorkshire.

As you can see, I love my work and I’m passionate about doing all I can to support the vulnerable or those in later life live as well as they can. For me, that’s what live-in care is all about and it’s why I set up Promedica24 for North Yorkshire and Lancashire in the first place.

Some more about me

We’re providing care services, it’s personal, so I think it’s important to share some more about myself and what I get up to both in and outside of the care world.

This year has been a good year for me on a personal level, too. As an avid golfer, I’m proud to have got down to a single-figure handicap for the first time.

Me and Gill have also rescued two dogs and given them a loving home this year. Those early morning walks are great preparation for a day at work or on the course!

My most recent challenge is becoming vegan. Moving to a plant-based lifestyle is something I’ve been keen to do for a while for a variety of reasons and now I’ve taken the leap. It’s not been easy but I’m sure it’ll be worthwhile.

Perhaps my proudest achievements though, are those that have made a real difference to others

I’ve helped a farmer living with Parkinson’s in Settle remain on his own farm. A farm that’s been in his family for three generations.

A young adult needed my help to return home to the Fylde coast and escape life at a care home surrounded by elderly people 30 years their senior. I’m pleased to have made that possible.

I’ve kept two sisters together in their own home in Garstang when they would have been split up. For them a life apart was no life, so I had to make something happen.

When a young man living with disabilities in Tadcaster needed 24-hour care, 7 days a week, yet still wanted to leave the family home to have more independence, we helped make that a reality.

I’ve made sure a wife living with MS can stay with her husband in their Thirsk home.

When Social Services identified a 104-year-old lady living in Blackburn was at risk from poor care, we took over her care and made sure she spent the last few weeks of her life with dignity.

When a daughter couldn’t cope with multiple carers coming to see her mum around the clock, some staying just half an hour, we replaced that chaotic care system with a live-in carer to take away all the stress and replace it with peace of mind.

We’ve also helped many other elderly people retain their independence through our live-in care services, preventing them from having to go into residential care homes.

I’m so grateful to have made a difference to so many lives this year and I hope to build on this in 2020.

What’s next?

We know prevention is better than cure and this will remain at the forefront of our activity throughout 2020 and beyond.

High-quality care reduces hospital admissions and protects healthcare resources. It’s a win-win for those in need of care and the NHS. It’s based on this that we have some important prevention campaigns on the agenda in 2020 to limit emergency hospital admissions for the elderly.

Everything we do is about outcomes. Keeping people well and out of hospital whilst reducing the stress on the NHS and helping them to better manage their resources is key for us.

Aside from that, we’ll also be working to identify those at risk of UTIs (urinary tract infections) and a prevention campaign will be planned for 2020 to provide those at risk with easy to use test kits and early identification education to spot the signs.

We also want to reduce the risk of falls and prevent as many elderly people as possible from suffering falls and the damaging impact they can have on at-risk patients. We know that keeping people well at home and out of hospital is a great thing for everyone concerned.

2020: can we help you or your loved one?

I hope this article has helped you understand why we do what we do and has given you a unique insight into the world of a live-in care provider and what it means to us.

If you’d like to find out more about our live-in care services, click here or simply call me on 01254 375023.

Alternatively, why not take a care assessment right now by clicking here to see what’s best for you or a loved one. We’ll look at physical function, mental status, and personal care and outlook to make the best recommendations that we can.

Wishing you all the best for the New Year!

-Gary Derbyshire, regional mamager Promedica24 North Yorkshire and Lancashire

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